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Headquarters: Boston, MA | Founded: 2003 | www.fitnessforward.org

Fitness Forward motivates and empowers children and their families to lead healthier lifestyles through education, daily health behavior tracking, incentives, and social marketing. With the encouragement of parents, educators, and volunteer corps members, elementary school students are challenged to achieve key health behaviors, for which they earn points, on a daily basis. Children monitor their progress year-round via interactive online tools and paper scorecards and earn incentives as they reach certain point benchmarks. Fitness Forward also hosts health and wellness workshops for parents and teachers and events to recognize program participants.

Results

  • A recent study found that students participating in Fitness Forward consume 35 percent more fruits and vegetables compared to their peers and 53 percent of participants were found to watch less television
  • Eighty-five percent of Fitness Forward participants report being more physically active and 46 percent are more aware of how to live a healthy lifestyle

Jason Langheier
Chairman and Founder